Category Archives: LinkedIN
3 Things I Liked in Social Media, Week ending July 29.
It’s been an exciting Olympic weekend! As I write this, the U.S. is in 2nd for most medals won. Let’s hear it for Team USA! There are so many ways to stay dialed-in to the London Olympics via social media or mobile.
1. Social media etiquette – Witnessing a snafu in social media etiquette is like nails on a chalk board for me. I’ll openly admit, I’m not perfect, but at least there are articles like this that help me stay in sync on a social media etiquette front. Some of the tips are: respect ownership of digital content, pay attention to the bad and stay active etc.
photo source: logicmgmt.com
2. Olympics sentiment projected onto London’s Eye – I love this! Tweets about the Olympic games are analyzed on sentiment level, positive or negative. The live stats are projected on to London’s Eye in a pie chart fashion. The yellow lights represent positive and the purple lights represent negative. Here’s an infographic of how it works!
3. Twitter getting a reality TV show? – I friggin’ hope so. According to CNET, it’s an idea floating around between Twitter and Hollywood execs. I am usually not one to indulge in reality TV, but this is a show I would watch!
photo source: thetwitterapps.com
3 Things I Liked in Social Media, Week ending April 22.
You know what I noticed? Lately, I tend to share insights in threes. For example, my 3 Things I Like in Social Media weekly round-up and my recent 3 Types of Pinterest Contests post. Strange? Well, as long as it’s adding value to you (my fantastic readers), it’s good in my book.
Lets get down to business! Here are the three things I liked in social media this week.
1. Klout for Good – Klout allows us to give back and it’s easy. In support of Earth Month (April) and Earth Day (April 22) Klout has provided us easy ways for us to support the World Wildlife Fund. I am truly enjoying the philanthropic features from Klout and the opportunity for us to make a difference online.
2. Choose a Cover Image for your Pinterest Board – I love this! You now have the ability to select the cover image that will appear on each or your Pinterest boards. The steps are simple. (1) Click on one of your boards, (2) hover-over your favorite pin on that particular board, (3) when you see “Set Board Cover.” You can also do this from your main Pinterest account page. Just hover-over a board until you see “Edit Board Cover.”
3. Analytics for LinkedIN Groups – This isn’t new but it’s an amenity of LinkedIN I recently started to appreciate. Whether you’re a group moderator or weighing the benefits and drawbacks of joining one group over another, the analytics provide insights on the demographics of group members, how active the group is and its growth over time. Additionally, you can “share” group stats with your friends and fans on Facebook, LinkedIN and Twitter. Why not celebrate statistical milestones!
Be Smart, Secure and Safe. A Guide to Managing Your Online Privacy
I am doing an online privacy series called “Be Smart, Secure and Safe. A Guide to Managing Your Online Privacy.”
What gave me the idea was two-fold. (1) The recent hacking issue involving Zappos and (2) I recently came across this short article about ways to protect yourself when shopping online. It was mildly informative but thought I would take it a step further and talk about ways we can protect ourselves in the online space as a whole…not just in online shopping. Ya with me?
I am going to kick-off the series with how to protect yourself against online advertisers. We fill out profiles in our social networks and we surf the web on Yahoo, Google, Bing etc. Thus, we become subject to targeted ads. Some may think targeted ads are preferred because it’s relevant to who we are and what are interests are. Nevertheless, targeted ads are an example of our information being logged, shared and un-private. We’re naked!
For example, lets say I’m in the market for a high-quality juicer. I’ve been frequenting websites, comparing price, benefits, drawbacks etc. I’ve also been typing “juicer” and other variations of “juicer” in search engines such as Google. This online behavior gets logged into my web browser cookies. If I don’t clear my cookies or manage my social networking privacy settings…hello targeted ads.
Before I go on, lets talk about cookies. Web browser cookies are not warm and soft, chocolaty or chewy. They are bits of information websites collect from your browsing history and save to your computer. If you visit 13 websites in one day, those 13 websites have logged your activity in a cookie and saved to your computer. There are two types of cookies: first-party and third-party. Third-party cookies are responsible for unsolicited targeted ads.
Just say “no” to advertisers and ditch those third-party cookies:
- Google, Hotmail, Yahoo and AOL. If you have an account with either of these email providers, you have the option to opt-out of receiving targeted and personalized ads based on your web surfing history. Click the links to find out how.
- LinkedIN lets you opt-out of targeted ads as well. I did a post about it not too long ago. Check it out.
- Visit your Account Settings in Facebook > Facebook Ads > Click on Edit 3rd party ad settings and Edit social ad settings > Select no one in the drop down.
- Twitter uses your information to market it’s services to you or to simply market to you. Unsubscribe from these types of messages: Login to Twitter > Settings > Notifications > Unclick the little boxes under Updates. Done!
- If you notice affiliate advertisements in your Twitter feed, it’s because one of the third party applications you granted access to shared your information. Click here to learn how to revoke access to third party Twitter applications.
- Have a YouTube account? YouTube will use your email address and personal information to send commercial and marketing messages. Manage your consent: Login to YouTube > Settings > Privacy > Unclick the box next to Please use my account information to provide me with relevant advertising > Save changes. Done!
- Clear your computer’s cookies weekly. Here is how to clear cookies on a Mac (Firefox | Safari) and on a PC (Internet Explorer).
I hope you found Part 1 of this series helpful. I have a list of topics I plan to cover in the coming weeks, but if there is a particular topic you want me to discuss please let me know in the comments below. You can also email me allison.nassour at gmail.com.
